What gets tracked?

This data will allow you to measure ad performance, run remarketing ads, and target new customers similar to existing ones.

Snapchat Pixel records the following information:

• Page View
• View Content
• Add Cart
• Start Checkout
• Add Billing
• Purchase
• Search

In Snapchat Ads Manager

First, you need a Snapchat Ads Manager account.

From there, create “My Snap Pixel” by following these steps: top-left corner → Manage → Snap pixel →Create my Snap Pixel →Set up Pixel → Copy Pixel ID.

In your Online Store Settings

1. Go to Online Store Control Panel → Settings → General → Tracking & Analytics.

2. Locate the Snap Pixel section and paste the Pixel ID into the field.

3. Click Save.