1. Once you are finished with the final touches of your email, select next and fill out your "Campaign & Sender Details"
  2. Fill out the required information on the page such as: Email Name, From Name, Subject Line and Preview Text (on the right you'll notice an image that shows you where this text will appear in the email)
  3. Select “continue” to move on to the next step

A/B Subject Line Testing

You have the option to test two different subject lines in one email campaign.

In the campaign and sender details section,

  1. Select “add A/B testing with different subject lines”
  2. You’ll notice the option to type in two separate subject lines
  3. Click “continue” to proceed with adding your recipient list

Note: The system will send to 25% of your selected list (12.5% —> A, 12.5% —> B. Based on the better performing subject line, the app will automatically send emails with the more successful subject line to the remaining 75% of the email list.